services

Acquiring new leads is an absolute necessity and a challenge for every business. SEO works best but takes time. Paid search is effective but is costly. Untargeted display advertising and cold emails are largely ineffective. And cold calling is expensive and leads to employee burnout. We still employ SEO, PPC, email and display advertising as marketing tools but we have super-charged our lead acquisition campaigns with what we call “Intelligent Lead Acquisition” which greatly improves the effectiveness of email, display, and even cold calling campaigns.

Intelligent lead acquisition combines AI, software algorithms, marketing platforms and our digital experience to provide our clients with an automated new lead generation service that improves marketing campaign results.

Our solution is flexible. You can take your custom leads and do your own outbound marketing or you can outsource the initial outbound marketing to us until the leads have reached a specific stage in your defined sales funnel – Demo, Qualification, etc.